Femtech Insider reported on July 17, 2023 that Google has partnered with Soula, a Cyprus-based femtech startup, to enhance the support services available for pregnancy and parenting.

Soula Applies Med-PaLM to Its AI Assistant

The collaboration centers on Soula's application of Google's medical language model, Med-PaLM, to its AI assistant. Femtech Insider describes Med-PaLM as a sophisticated language model designed to handle medical inquiries. By integrating it into its platform, Soula plans to offer "comprehensive and reliable support to women in various stages of motherhood", from pre-pregnancy to pregnancy and throughout the postpartum period.

The Assistant Offers 24/7 Information and Support

According to Femtech Insider, Soula's AI assistant is a platform for information and support. It can answer a broad array of questions on health and lifestyle matters related to maternity, from general pregnancy queries to more specific topics such as tracking fetal movements. The article says the assistant will be able to provide continuous, 24/7 support, which it calls a crucial feature given the unpredictability of pregnancy and early parenthood.

Miranchuk Says Soula Aims for Empathetic Support

Natallia Miranchuk, CEO and Founder of Soula, is quoted by Femtech Insider:

"Through Med-PaLM 2 and finetune by parenthood educators and certified doulas expertise, Soula aims to revolutionize AI-powered support for women before, during pregnancy, and postpartum, ensuring ethical and empathetic communication on sensitive matters and providing emotional comfort without compromising their physical health. The fact that Google has shown trust in Soula and its mission means that we are doing the right thing."

Google Cloud Funding

Femtech Insider says Google Cloud has granted the startup $350K on top of access to its medical language model. The article says the funds will be used to fine-tune Soula's chatbot, improving its performance and enabling more accurate and effective responses to users' queries.

Source

  1. Google Teams Up with Cypriot Femtech Startup Soula to Advance Pregnancy Care, Femtech Insider, July 17, 2023.