Female wellbeing advocate · Founder & CEO, Soula

Natallia Miranchuk, founder & CEO of Soula

Female wellbeing advocate · Founder & CEO, Soula

You were never meant to carry it all alone

I'm Natallia — a builder and wellbeing advocate with 20+ years in women's support and care. I'm creating Soula, the first Female-First AI for emotional support: infrastructure designed to prevent burnout, relieve anxiety, and support women through life's most demanding transitions — at home and at work.

Co-founded projects and initiatives supported by UNICEF, UNFPA and WHO. Doula, coach and mental health expert in neuroscience, emotional wellbeing and mindfulness. Solo mom of two, postpartum depression survivor. Featured in TechCrunch, WIRED, Business Insider.

Get in touch

Open to collaboration with organizations building the future of workforce wellbeing.

3,500

newborns held over 20 years as a certified doula and navigator

5M+

women supported across 20 years of projects, platforms and programs

$2.5M+

raised for Soula in 3.5 years of fundraising

20

years of daily yoga, breathwork and soft resilience from within

Milestones

Moments worth celebrating

Natallia receiving the Forbes Cyprus Women in Tech award

Forbes 2023

Honored among 2023's leading women in technology

TEDx Molos

TEDx talk on motherhood, mental health and resilience

Natallia at the REFLECT startup competition

REFLECT Startups winner

Startup pitch competition winner at REFLECT Cyprus

Shark Tank Winner

Won a live investment pitch in front of the sharks

Natallia winning a female-led startup pitch competition

Best Female Led Startup

Recognized as Europe's best female-led startup pitch

Berkeley SkyDeck '18 Alumni

Alumna of the Berkeley SkyDeck accelerator program

Twenty years walking alongside women. Now with technology that reaches millions

Family homes led me to doula work, certified through DONA International, then to NGOs in maternity care, and to projects supported by UNICEF, UNFPA and WHO.

I went through postpartum depression myself and didn't recognise it for almost a year. In 2021 I moved to Cyprus with two boys and two suitcases. No one I knew, no backup plan. I pitched Soula 700 times — and I'd do it again, because I've seen women come alive when they're truly supported.

Recognition & backing

Trusted where it counts

What I know

Mental health · Life cycles · The female nervous system

At 16 I was told I'd never have children. Twenty years without pharmaceuticals later — two sons, both home births. The body knows more than we think. First, we learn to listen.

Natallia with women she's worked alongside

Maternal health · The female village · Loneliness

67% of divorces happen in the first year after a child is born. 82% of new mothers feel overwhelmed and don't know who to trust. The crisis isn't information overload — it's the absence of a hand at 3am.

AI emotional wellness · Soula

Soula connects a woman's emotional state with her hormonal cycle, life transitions and the flow of her days. Without judgment, always on your side. Not a chatbot. Not a therapist.

What women quietly carry — and what helps

One letter a week, ~5 minutes, written by me. One real thing women carry, and one thing that actually helps. Not "just breathe."

"The week my second son was born, I learned that you can love someone with your whole body and still cry in the shower so no one hears. Nobody tells you both can be true at once. Here's what helped me stop fighting it…"

— from a recent letter

One letter a week, written by me. Free. Leave anytime.

Come say hi

Let's build the village back

Speaking, press, partnerships, or just a hello — I read every message.

ceo@soula.care