The Arabic edition of Arabian Business describes Soula as a care app for pregnant women and mothers and answers questions on its name, personalisation, and privacy.
On March 10, 2023, the Arabic edition of Arabian Business published a profile titled "Soula, an app that is a birth companion and a guide to motherhood". It describes Soula as a care app for pregnant women and for the stage of motherhood. The article is in Arabic, and this release translates its facts into English.
Arabian Business Calls Soula a Care App for Pregnancy and Motherhood
Arabian Business says Soula is new on the iPhone and other Apple devices. It calls the app a care app for pregnant women and motherhood, built to help women everywhere.
In the article, Natallia Miranchuk, CEO and founder of Soula, says the app relies on a virtual assistant built on AI tools, so pregnant women and new mothers no longer have to hunt for correct, useful information. Soula combines advanced AI with the expertise of midwives and doctors.
The Q&A Explains the Name, Personalisation and Privacy
A question-and-answer section in the article explains the word doula:
"Doula is a group of trained professionals who provide physical, emotional and cognitive support to women during pregnancy, birth and after birth." (translated from Arabic)
The answers say the name joins the human soul with the expertise of birth specialists such as midwives and doctors.
For personalisation, the answers say Soula saves each mother's conversations. It builds on earlier talks, adjusts its tone, chooses content and offers words of support. Anyone with an internet connection can use it, including outside clinic hours.
The privacy answer reads:
"Soula gives priority to the privacy and confidentiality of those who use it." (translated from Arabic)
The Q&A states that the app does not store or send personally identifiable information to third-party services, including OpenAI. Soula keeps data on Google Cloud, follows the EU's General Data Protection Regulation, and uses encrypted protocols. The Q&A adds that the chatbot uses GPT-3 technology from OpenAI.
About Soula
Soula is an app for women during pregnancy and motherhood, according to Arabian Business.
Media contact: n.miranchuk@soula.care · soula.care
Sources
- "Soula, an app that is a birth companion and a guide to motherhood" (title translated), Arabian Business Arabic edition, in Arabic, March 10, 2023.