Miranchuk's post counts five yes answers from five professional investors in five minutes. CBN names no investors.

On May 16, 2024, Cyprus Business News (CBN) reported that Soula "managed to secure €500,000 in investments" after an appearance on Shark Tank Malta. CBN describes Soula as a Cyprus-based app for women during pregnancy, birth, and postpartum, and calls it the brainchild of Natallia Miranchuk.

Miranchuk's Post Counts 6 Flights in 36 Hours and 5 Yes Answers

CBN quotes a post the founder wrote on her social media:

“6 flights in 36 hours (only solo-mothers-founders can get what I’m talking about); 2 hours spent in Malta; 2 interviews in half an hour; 500k of investments secured; 5 YES in a row from 5 professional investors in 5 MINUTES,”

She added:

“Another step in a row. Thank you, team. You are rocking!”

CBN does not name the investors.

CBN Says Soula Combines AI With the Expertise of Doulas, Midwives and Doctors

CBN writes that Soula uses AI technology and the expertise of doulas, midwives, and doctors. The app gives access to extensive knowledge sources and emotional support, so mothers can have a positive experience without criticism or judgment. Its AI-based Virtual Assistant aims to guide expectant and new mothers through pregnancy, birth and postpartum.

CBN recalls that Natallia told the outlet a year earlier why she chose the name:

“Perfectly embodies our values and mission. A SOUL but in a female way”.

Shark Tank Malta Follows the Format of the UK's Dragon's Den

CBN describes Shark Tank as a business-themed show modelled on the UK's Dragon's Den. Its Sharks, in CBN's words, tough, self-made, rich tycoons, look for the best businesses and products in Malta and Gozo.

About Soula

Soula is a Cyprus-based app that combines AI technology with the expertise of doulas, midwives and doctors to support women through pregnancy, birth and postpartum, according to CBN. CBN calls the app the brainchild of Natallia Miranchuk.

Media contact: n.miranchuk@soula.care · soula.care

Sources

  1. CBN, Soula App secures €500,000 investment at Shark Tank Malta, Cyprus Business News, May 16, 2024 (updated May 17, 2024). The same article also opens at this longer URL.